Vish Purgass Studio
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Shine Therapy - Digital

REMINGTON is the brand you trust with your personal care routine. For 80 years, they have created the tools that help you elevate your style and capture your signature look. At Remington, they believe you should have the confidence to be yourself.

 To launch their new campaign 'Shine Therapy', we worked with BigDog (Formerly Big Communications) in the UK, to create an experiential microsite to showcase two new hair styling devices together with the built-in features that come with them - Devices that dry and straighten all while adding conditioner at the same time.  The campaign revolved around Steven Goldworthy, a renown hairstylist in the UK. The site portrayed him as a knight in 'shining' armour where he revealed his secrets to achieving shiny hair.  The creative direction leaned towards a more regal approach to give it that 'royal treatment' feel.         TYPE:   Digital   SERVICES:  Digital Creative Direction Digital Art Direction UI Design UX Design

To launch their new campaign 'Shine Therapy', we worked with BigDog (Formerly Big Communications) in the UK, to create an experiential microsite to showcase two new hair styling devices together with the built-in features that come with them - Devices that dry and straighten all while adding conditioner at the same time.

The campaign revolved around Steven Goldworthy, a renown hairstylist in the UK. The site portrayed him as a knight in 'shining' armour where he revealed his secrets to achieving shiny hair.

The creative direction leaned towards a more regal approach to give it that 'royal treatment' feel.      

TYPE: 
Digital

SERVICES:
Digital Creative Direction
Digital Art Direction
UI Design
UX Design

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